PPC & Google Ads ThatDrive Qualified Traffic
Why PPC Matters
Pay-per-click advertising is the fastest way to put your business in front of potential customers with highly targeted traffic and immediate results.
Immediate Visibility
Ads appear at the top of search results, giving your business prime real estate.
Precision Targeting
Target keywords, locations, devices and demographics to reach the right audience.
Flexible Budgets
PPC is scalable; you control daily spend and can pause or adjust campaigns.
Measurable Results
Every click, call or form submission is tracked for accurate ROI calculation.
Competitive Edge
PPC ensures you remain visible in industries with fierce organic competition.
Intent-Driven Traffic
PPC captures users actively searching for your services.
Our PPC Approach
Strategy before execution, ensuring campaigns align with your business goals.
Discovery & Goals
We understand your objectives—brand awareness, lead generation, sales or a mix.
Keyword & Audience Research
We identify high-intent keywords and create audience segments.
Campaign Structuring
Proper structure improves quality score and lowers cost per click.
Compelling Ad Copy
Our copywriters craft persuasive headlines, testing multiple variants.
Landing Page Optimisation
Ads are paired with high-converting pages for cohesive messaging.
Ongoing Optimisation
We monitor keywords, adjust bids and test new ad creative continuously.
Types of PPC Campaigns
Search Ads
Text ads targeting keywords on Google's search network
Display Ads
Visual banners on websites within Google's Display Network
Remarketing
Ads served to users who have previously visited your site
Call-Only Campaigns
Mobile ads that encourage users to call you directly
YouTube Ads
Video ads that build brand awareness and retarget viewers
Performance Max
Automated campaigns leveraging Google's machine learning
Packages & Pricing
Management fees exclude ad spend. We work with budgets of all sizes.
Starter PPC
Small budgets or first-time advertisers
- Keyword research
- Up to 3 campaigns
- Ad copy creation
- Weekly optimisation
- Monthly reporting
Growth PPC
Businesses seeking more leads
- Everything in Starter
- Up to 6 campaigns
- Landing page recommendations
- A/B testing
- Bi-weekly reporting
Dominant PPC
High-budget or multi-location companies
- All Growth features
- Remarketing campaigns
- YouTube ads
- Custom dashboard
- Weekly strategy calls
Why Choose Us
- Holistic Marketing View:We integrate PPC with SEO, Web Design and Meta Ads.
- Certified Experts:Our team holds Google Ads certifications.
- Transparent Reporting:You'll always know how your budget is used.
- ROI Focus:We monitor conversions and cost per acquisition.
- Adaptability:We pivot quickly based on data and trends.
Complementary Services
Frequently Asked Questions
How quickly will I see results?
PPC campaigns can start generating traffic immediately. Performance improves over weeks of optimisation.
Do you require a minimum ad spend?
No. We recommend starting at $500–$1,000/mo to gather enough data.
Can I choose which keywords to target?
We collaborate on keyword selection, balancing your input with our research.
What happens if my cost per click is high?
We optimise bids, refine targeting and improve ad quality to reduce costs.
Is there a contract?
Our PPC management is month-to-month with no long-term contracts.
Do you design landing pages?
Yes. We create pages that convert paid traffic effectively.
Can you run campaigns outside Google?
Yes. We manage campaigns on Bing, YouTube and social platforms.
How do you track calls?
We use call tracking numbers and integrate data with analytics.
Ready to Start or Improve Your PPC Campaigns?
Let's discuss your advertising goals and create campaigns that drive qualified leads.