Website Audit: Identify Issues &Unlock Growth Opportunities
Why Conduct a Site Audit?
Prevent Revenue Loss
Technical errors, broken links or slow pages can cause visitors to bounce and cost you leads.
Improve SEO
Search engines penalise sites with crawl errors, duplicate content or missing metadata.
Enhance User Experience
Poor navigation, confusing layouts and cluttered pages drive users away.
Optimize Performance
Slow load times impact rankings and user satisfaction. Audits reveal Core Web Vitals issues.
Boost Conversions
Inefficient forms, hidden CTAs or unclear messaging hinder conversions.
Plan Future Investments
Understanding your current state helps prioritise marketing spend on impactful improvements.
What We Evaluate
Technical SEO
Crawlability, indexation, site architecture, sitemap & robots.txt, duplicate content, HTTPS, canonical tags.
On-Page SEO
Title tags, meta descriptions, headings, schema markup, keyword usage, internal linking.
Performance & Core Web Vitals
Page speed, LCP (Largest Contentful Paint), CLS (Cumulative Layout Shift) and TTI (Time to Interactive).
Mobile Usability
Responsive design, touch targets, font sizes and mobile-specific issues.
UX & Design
Navigation clarity, page layout, content hierarchy, readability, visual appeal.
Conversion Rate Optimisation
Calls-to-action placement, form design, funnel analysis, trust signals.
Analytics & Tracking
GA4 setup, goal tracking, call tracking, event configuration and tag management.
Security & Compliance
SSL configuration, plugin updates, backup systems, privacy & accessibility compliance.
What You'll Receive
Audit Report: Comprehensive PDF detailing findings, issues and severity levels
Priority Action Plan: Checklist categorised as quick wins, high-impact fixes and longer-term projects
SEO & Performance Scores: Baseline scores for domain authority, page speed and mobile friendliness
Service Recommendations: Based on your audit, we suggest next steps like Page Speed Optimization, SEO or Web Design
Our Process
Initial Consultation
Gather information about your goals and pain points and access to your site.
Data Collection
Use tools like Screaming Frog, Sitebulb, GTmetrix, Lighthouse and Google Search Console.
Analysis
Specialists review the data, identify issues and consider both technical and human factors.
Report Delivery
Written report and review call to discuss findings and answer questions.
Implementation Support
Implement fixes internally, hire us to fix issues or enroll in a retainer for ongoing optimisation.
Pricing
For small business websites (up to 20 pages)
Larger sites or e-commerce stores may require custom quotes. Audit fees are credited toward future services if you hire us to implement recommendations.
Related Services & Next Steps
Frequently Asked Questions
How long does the audit take?
Most audits are completed within 10–14 business days.
What do you need from me?
Admin access to your CMS, analytics accounts and any relevant tools.
Will the audit affect my site?
No. We conduct audits through non-invasive tools and do not make changes without your approval.
Do you fix the issues uncovered?
We can provide a proposal for implementing fixes or work with your developers to address the issues.
Can I get ongoing monitoring?
Yes. We offer monthly monitoring to track progress and catch new issues early.
What's the difference between this and a free SEO tool scan?
Our audits combine automated scanning with human analysis, cover UX and conversions, and prioritise actions based on ROI.
Is the audit a one-time service?
It can be, but many clients repeat audits annually or when making major site changes.
Do I need an audit if I'm redesigning?
Absolutely. An audit informs the redesign by identifying what to fix, keep or improve.
Ready to Uncover What's Holding Your Site Back?
Get a comprehensive audit that identifies issues and provides a clear roadmap for improvement.